Project-2: Promotional Magnets
Objective: Utilize Adobe Illustrator CS6 to create four promotional magnets.
Execution-A: One typeface (Apply to two designs)
Execution-B: Multiple typefaces (Apply to two designs)
Custom Magnets
Magnetic Attractions provides custom printed die cut magnets in infinite combinations of size, shape and color to promote your company. Sometimes the shape of your advertising magnets can convey as much as the words they carry. Magnetic puzzles also give a clever new twist to a promotional goal.
Magnets can be made by placing a magnetic material such as iron or steel, in a strong magnetic field. Permanent, temporary and electromagnets can be made in this manner.
For this project, you need to create four custom designs to promote four different items such as a band, an exhibition, a product, a brand, or a festival.
Useful tools and features :
• Pen Tool
• Rotate Tool
• Blend Tool
• Gradient Tool
• Symbol Sprayer Tool
• Clipping Mask
• Warp Effect
• Pathfinder
• 3D Effect
• Free Distort
Get started for project-2:
- Beginning your research and finding inspirations
- Starting your brainstorming and finding your themes and concepts
- Creating 20 thumbnail sketches (2″X2″)
- Choosing 4 best concepts/sketches and meet with the instructor to discuss ideas. After idea is approved, working through a large pencil sketch with a marker rendering, and exploring composition and other design issues
- Scanning/Converting 4 sketches to digital forms
- Choosing typefaces and color scheme for your custom magnets
- Designing and illustrating your magnets in Adobe Illustrator
- Printing and mounting (optional) your designs
• Magnet Size: Within 3” X 3”
• Paper Size: 11” X 17”
• Paper: Glossy paper
• Output: Inkjet print
• Mount: Flush mounting on white foamcore
Date Range: Aug 27 – Sept 17, 2013 (3 weeks)
Due Day: September 17, 2013
Illustration Reference:
• Secrets of Digital Illustration
• Computer Arts Magazine