Ping Xu | QM Certified Instructor Associate Professor of Visual Communication Design School of Art & Design / The University of Texas Rio Grande Valley https://www.utrgv.edu/school-of-art/faculty-and-staff/faculty/ MFA, Visual Communications, Kansas State University BFA, Visual Communications, Illinois Institute of Art – Chicago AAS, Package Design, Shanghai Institute of Technology

Ping Xu was born and raised in Shanghai, China. Before transitioning to academia in the United States, he enjoyed a successful ten-year career in Shanghai advertising industry, holding key roles as Graphic Designer, Art Director, Creative Director, and Production Director. Since 2005, Ping has been teaching visual communication design at all academic levels across the U.S., and he joined The University of Texas Rio Grande Valley (UTRGV) in Fall 2015.

With expertise spanning identity design, poster design, collateral design, advertising design, interactive design, digital photography, and typography, Ping’s research focuses on creating engaging visual concepts through practical experimentation and contemporary media, aiming to inspire and inform diverse audiences.

Ping’s work has been recognized with numerous awards over the years. He has earned multiple accolades, including International Design Awards (IDA) in Los Angeles from 2022 to 2024, INDIGO Awards (Amsterdam, Malaga, Bangkok, Istanbul, and Athens) from 2018 to 2024, as well as Silver and Bronze Awards from the United Designs Alliance (UDA) International Annual Design Competitions in Seoul from 2018 to 2024. Additionally, Ping received Finalist, Shortlist, and Honorable Mention awards from the London International Creative Competition (LICC) in 2019 and 2024. From 2007 to 2020, he also received thirteen American Advertising Awards (ADDYs) across Mississippi, Missouri, and Texas. For more information, please visit
https://pxstudio.us/blog/?cat=27.

Ping’s work has been published in the LogoLounge Book Series (Volume 12, 2021), and his designs have appeared in International Contemporary Artists (Volumes VII, IX, and XI). His designs are also regularly featured in UDA Annuals and have been showcased in exhibitions across the U.S., Korea, China, and Taiwan.

In addition to his professional achievements, Ping is the founder and curator of the Cross Connections International Design Exhibition, an international exchange program that spotlights global graphic design trends. Since its launch in 2008, the exhibition has showcased works from faculty and students from institutions in the U.S., Germany, Portugal, Belgium, Russia, South Africa, Mexico, China, and Taiwan, with collaborations from renowned institutions such as the International Museum of Art & Science (IMAS) in McAllen, Texas, the Brownsville Museum of Fine Art (BMFA) in Brownsville, Texas, and The Goldstein Museum of Design in St. Paul, Minnesota.

Ping is an active member of the design community, holding memberships in the Art Directors Club (New York), the Type Directors Club (TDC), the American Institute of Graphic Arts (AIGA), and the American Advertising Federation (AAF). He also serves as Executive Director of the United Designs Alliance. Through his freelance practice, Ping continues to offer pro bono design services to local communities, non-profit organizations, and international clients.

Since 2011, Ping has led numerous Study Abroad programs. At UTRGV, he organized trips to Mainland China and Taiwan from 2016 to 2019, offering students invaluable global exposure and internship opportunities at prestigious agencies such as McCann, Leo Burnett, Ogilvy, and Saatchi & Saatchi. Currently, he is preparing new Study Abroad programs to Korea and Taiwan.

As a forward-thinking educator, Ping integrates User-Centered UI/UX Design and Generative AI into his teaching. Using tools like Figma, Webflow, XD, Photoshop, Illustrator, Firefly, and Midjourney, he leverages AI as a dynamic tool for ideation, empowering designers and educators to push creative boundaries.

Ping Xu, MFA in Visual Communication Design
Associate Professor of Visual Communication Design
School of Art and Design,
The University of Texas Rio Grande Valley
ping.xu@utrgv.edu
EVABL 1.209

Graphic Designer
Logo Designer
Art Director
Educator
Typographer
Photographer
Curator

Artist Statement | Behance | Linkedin | Instagram | Facebook | Flickr

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徐平 | QM認證講師
視覺傳播設計碩士/終身教授
德克薩斯大學里奧格蘭德河谷分校-藝術與設計學院
視覺傳播設計碩士（MFA），堪薩斯州立大學
視覺傳播設計學士（BFA），伊利諾藝術學院 – 芝加哥
包裝設計副學士（AAS），上海應用技術學院

徐平出生並成長於中國上海。在轉入美國的學術界之前，他在上海廣告界度過了十年的職業生涯，擔任過平面設計師、美術指導、創意總監和製作總監等重要職位。自2005年以來，徐平一直在美國各級學術領域教授視覺傳達設計，並於2015年秋季加入德州里奧格蘭德河谷大學（UTRGV）。

徐平的專業知識涵蓋了標誌設計、海報設計、品牌設計、廣告設計、互動設計、數位攝影和字體設計。他的研究致力於通過實驗性和當代媒體創造引人入勝的視覺概念，旨在啟發、告知並吸引多元化的觀眾。

多年來，徐平的作品贏得了廣泛的認可。他獲得了無數獎項榮譽，包括從2022到2024洛杉磯的國際設計獎（IDA），2018年到2024年在阿姆斯特丹、馬拉加、曼谷、伊斯坦布爾和雅典獲得的知名INDIGO設計獎。在2019年和2024年獲得倫敦國際創意競賽（LICC）的決賽獎、入圍獎和榮譽提名獎。此外，他還從2018年到2024年，在首爾舉行的聯合設計聯盟（UDA）國際設計大賽中多次獲得銀獎和銅獎。徐平還從2007年到2020年，他在密西西比州、密蘇里州和德克薩斯州的美國廣告獎（ADDYs）中一共獲得了十三項獎項。欲了解更多資訊，請訪問如下網站。https://pxstudio.us/blog/?cat=27 。

徐平的作品曾刊登於《LogoLounge書系》（第12卷，2021年），他的設計作品也出現在《國際當代藝術家》（第7卷、第9卷和第11卷）。他的設計還定期出現在UDA年鑒中，並在美國、韓國、中國和台灣的展覽中展出。

除了專業成就外，徐平還是「交響國際世界高校設計展」的創辦人和策展人，這是一個突顯全球視覺傳播設計趨勢的國際交流活動。自2009年創辦以來，該展覽已展示了來自美國、德國、葡萄牙、比利時、俄羅斯、南非、墨西哥、台灣，和中國的院校師生的作品，並與一些專業展覽機構如德州麥卡倫的國際藝術與科學博物館（IMAS）、德州布朗斯維爾的布朗斯維爾美術博物館（BMFA）以及明尼蘇達州聖保羅的金斯坦設計博物館合作。

作為設計社群的積極成員，徐平擁有紐約美術指導協會（Art Directors Club）、紐約字體指導協會（TDC）、美國平面設計協會（AIGA）和美國廣告聯盟（AAF）的會員資格。他還擔任聯合設計聯盟(UDA)的執行董事。通過他的自由職業設計工作，徐平繼續為當地社區、非營利組織以及國內外的客戶提供公益設計服務。

自2011年以來，徐平領導了多次海外學習計劃。在UTRGV期間，他於2016年至2019年間組織了前往中國大陸和台灣的學習旅行，為學生提供了寶貴的全球視野和在知名機構如麥肯（McCann）、李奧貝納（Leo Burnett）、奧美（Ogilvy）和盛世長城（Saatchi & Saatchi）實習的機會。目前，他正在籌備學生暑期前往韓國和台灣的新一輪暑期海外學習計劃。

作為一位具有前瞻性思維的教育者，徐平在教學中融合了以用戶為中心的UI/UX設計和生成式AI。他利用Figma、Webflow、XD、和在Photoshop、Illustrator、Firefly和Midjourney等平台和工具中的AI功能，將其作為一種充滿活力的創意工具和途徑，幫助自己突破創意局限，並融入到他的教學中去。

徐平，
視覺傳播設計碩士
視覺傳播設計終身教授
德克薩斯大學里奧格蘭德河谷分校-藝術與設計學院