POP Design – Idea Generation and Project Development | ARTS-4334 Class Meeting-8 & 9: 2/12 & 2/14, 2024 (Week-5)

Posted by: Ping

Class Meeting-8: February 12, Monday, 2024, 2:00 – 4:35 PM (Week-5)
Class Meeting-9: February 14, Wednesday, 2024, 2:00 – 4:35 PM (Week-5)
Zoom Link for sharing screen:
https://utrgv.zoom.us/j/3146949266
Meeting ID: 314 694 9266
ARTS-4334 Course Syllabus:
https://pxstudio.us/blog/?p=66567
Project Brief-1A: Brand Identity Design & Typeface Research for Wordmark Design
https://pxstudio.us/blog/?p=66603
Project Brief-1B: Branding POP
https://pxstudio.us/blog/?p=66654
Project Due Date: February 21, 2024


Week-5 Activity: POP Design – Idea Generation and Project Development

A point-of-purchase (POP) display is any marketing material that’s often close (but not always) to a product it is advertising. It targets shoppers already ready to buy something, hence the name.