American Advertising Awards 2023 – UTRGV Award-Winning Entries of AAF-RGV Competition | March 24, 2023

Posted by: Ping

American Advertising Awards (ADDY)

Conducted annually by the American Advertising Federation (AAF), the local American Advertising Awards Student Division is the first of three-tier, national competition. Concurrently, across the country, local student entrants vie for recognition as the very best in their market, At the second tier, local student winners compete with other students winners in one of 15 district competitions, District student winners are then forwarded to the third, the national-tier. Entry in the local student competition is the first step toward winning a national Student ADDY Award.

2023 American Advertising Awards Judges for the AAF-RGV Competition

JuryJob title
Pamela AthertonRadio & TV Personality, Media Strategist, Los Angeles
Kurt ThigpenCEO, ACE Studio & AAF District 14 Governor, Northern California
Ana ClamontDesign & Brand Manager for Texas A&M International
Magdiel CastleAssistant Director, Cultural Arts, City of Edinburg, Texas
Karla CastilloGraphic Design Manager, UTRGV Department of Marketing & Communication

Total Number of UTRGV Student Winners in the AAF-RGV Local competition: 27
Total Student Winners from the PXSTUDIO Classes in 2022: 20
Total Number of Awards from the PXSTUDIO Classes in 2022: 33
• One Best of Show Award (AAF-RGV)
• 2 Special Judges Awards (AAF-RGV)
• 2 Best Category Awards (AAF-RGV)
• 11 Gold American Advertising Awards (AAF-RGV)
• 10 Silver American Advertising Awards (AAF-RGV)
• 7 Bronze American Advertising Awards (AAF-RGV)

American Advertising Awards (AAF-RGV 2023) – Winner List

Winner & AwardEntry TitleInstructor / Class#
Yamilex Cantu
• Best of Show
• Gold Award in
S21: Integrated Consumer Campaign		AD World Collateral CampaignPing Xu
ARTS-4333
Summer I, 2022		1&2
Yamilex Cantu
• Special Judges
For Art Direction
• Gold Award in
S21: Integrated Consumer Campaign		CHOC NOIR Advertising CampaignPing Xu
ARTS-4334
Fall 2022		3&4
Gabriela Rosales
• Special Judges
For Use of Typography
• Gold Award in
S09B: Poster Campaign		Kreme Poster CampaignPing Xu
ARTS-4334
Summer II, 2022		5&6
Joshua Hernandez
• Best of Poster Design
• Gold Award in
S25B: Illustration Campaign		Rowby Rumble Poster CampaignPing Xu
ARTS-4334
Spring 2022		7&8
Amy Vargas
• Best of Illustration
• Gold Award in
S25B: Illustration Campaign		Hybrid Band Illustration CampaignPing Xu
ARTS-4334
Spring 2022		9&10
Amy Vargas
• Gold Award in
S25B: Illustration Campaign		Hybrid Illustration CampaignPing Xu
ARTS-4334
Fall 2022		11
Mary Garcia
• Gold Award in
S09B Poster Campaign		Musou Poster CampaignPing Xu
ARTS-4334
Spring 2022		12
Kyara Valdez
• Gold Award in
S14: App		Moody AppPing Xu
ARTS-4338
Spring 2022		13
Noemi Garcia
• Gold Award in
S14: App		Swag.bag AppPing Xu
ARTS-4338
Fall 2022		14
Andres Trejo
• Gold Award in
S14: App
ATLAS AppPing Xu
ARTS-4338
Fall 2022		15
Abril Zepeda
• Gold Award in
S01B: POP
Wander POP DesignPing Xu
ARTS-4334
Fall 2022		16
Andres Trejo
• Silver Award in
S01A: Package Design		Elleven Package DesignPing Xu
ARTS-4334
Spring 2022		17
Andres Trejo
• Silver Award in
S31: Digital Creative Technology		ATLAS – NFT Gallery & Crypto WalletPing Xu
ARTS-4338
Fall 2022		18
Alma Morales
• Silver Award in
S02: Stationery		Blue Screen Design & Print ServicePing Xu
ARTS-3333
Fall 2022		19
Arely Suarez
• Silver Award in
S22B: Integrated Branding Campaign		Gotta Be Ferie – Branding CampaignPing Xu
ARTS-4334
Spring 2022		20
Frida Retana
• Silver Award in
S17: Online Brochure		Designrush Digital BrochurePing Xu
ARTS-4333
Summer I, 2022		21
Hannia Martinez
• Silver Award in
S22B: Integrated Branding Campaign		Sunset Cones Branding CampaignPing Xu
ARTS-4334
Fall 2022		22
Lily Sanchez
• Silver Award in
S21: Integrated Consumer Campaign		Chunk-A-Chip Advertising CampaignPing Xu
ARTS-4334
Fall 2022		23
Laura Menchaca Pino
• Silver Award in
S22B: Integrated Branding Campaign		Mr. Sirloin Branding CampaignPing Xu
ARTS-4334
Summer II, 2022		24
Laura Menchaca Pino
• Silver Award in
S24A: Logo		Mr. Sirloin LogoPing Xu
ARTS-4334
Summer II, 2022		25
Jose Cansdales
• Silver Award in
S24A: Logo		DOOF LogoPing Xu
ARTS-4334
Fall 2022		26
Arlette Solis Almanza
• Bronze Award in
S22B: Integrated Branding Campaign		URSA Branding CampaignPing Xu
ARTS-4334
Summer II, 2022		27
Lily Sanchez
• Bronze Award in
S21: Integrated Branding Campaign		HDL-2022 Collateral CampaignPing Xu
ARTS-4333
Summer I, 2022		28
Francesca Deciga
• Bronze Award in
S13A-Social Media Ads		Rio Grande Kiddie Ad CampaignPing Xu
ARTS-4334
Summer II, 2022		29
Latifah Khuffash
• Bronze Award in
S09A Poster Single		Paris Fashion Week 2022 PosterPing Xu
ARTS-4333
Summer I, 2022		30
Jose Cansdales
• Bronze Award in
S14 App		Doof AppPing Xu
ARTS-4338
Fall 2022		31
Laura Menchaca Pino
• Bronze Award in
S31: Digital Creative Technology		Mr. Sirloin UX/UIPing Xu
ARTS-4338
Fall 2022		32
Macy Contreras
• Bronze Award in
S31: Digital Creative Technology		Alibi AppPing Xu
ARTS-4338
Fall 2022		33
S01A Package
S01B POP
S02 Stationery
S09 Poster
S14 App
S17 Brochure
S21 Ad Camp
S22B: Brand Camp
S24A Logo
S25B Illustration
S31 Digital Creative Technology		Award-Winning Entries advanced to the Distract 10 Regional American Advertising Award/Competition

• Award-Winning Entries Advanced by AAF-RGV Club: 11 Gold Award-Winning Entries

• Award-Winning Entries Advanced by Students: 10 Silver Award-Winning Entries		ARTS-4333 (5 Awards)
• 1 Best of Show
• 1 Gold Award
• 1 Silver Award
• 2 Bronze Awards
ARTS-4334 (19 Awards)
• 2 Special Judges
• 2 Best Category Awards
• 6 Gold Awards
• 7 Silver Awards
• 2 Bronze Awards
ARTS-4338: (7 Awards)
• 3 Gold Awards
• 1 Silver Awards
• 3 Bronze Awards
ARTS-3333:
• 1 Silver Award
Total 33 Student Awards in 11 categoriesTotal 21 award-winning entries are eligible to participate in the Regional American Advertising Awards competition
District 10 States:
• Arkansas
• Louisiana
• Oklahoma
• Texas		Total 33 Student Awards from the PXSTUDIO classes in 2022